World cup expected to reach billions in world-wide gambling

Casino Watch Focus has reported many times on the impact that gambling has on major sporting events like the Super Bowl and the NCAA College Basketball Tournament. Even though these events have a global reach, their impact on the sports and gambling culture world-wide seldom raises to the level of the World Cup.  Fox News in Tampa reports how this years World Cup could be the largest gambling event to date:

In what could well turn out to be the biggest gambling event in history, untold billions in scores of different currencies will change hands through everything from British betting shops to Las Vegas sports books to office pools, handshakes and the World Wide Web by the time the 2010 World Cup comes to a close on July 11 with the championship match in Johannesburg, MarketWatch reported Tuesday.

Always a big betting draw, this year’s quadrennial soccer showdown is apt to be the largest yet, with both the timing of the games and the presence of so many longtime powerhouse teams building interest to a fever pitch across much of Europe.

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